TopicDNA

Increase Performance Across Your Social Campaigns

TopicDNA is an audience management and optimization platform that uses unique deep profiling technology to create highly targeted and cost-efficient audiences based on interest data for brands to use in their social and digital ad campaigns.

TwitterOfficialPartner_Badge

Increase Performance Across Your Social Campaigns

TopicDNA helps companies create highly targeted and cost-efficient audiences to use in their Facebook and Instagram social ad campaigns.

TopicDNA Solution

Plan & Execute

Create better ad campaigns
by understanding your
audience better.

Supercharge

Boost your performance
by targeting more relevant
new customers.

Save Time

Automate your campaign targeting criteria and
budget allocation.

Save Money

Maximise your ad spend
with our Performance Budget
Optimisation AI.

Step 1

Send us your email lists, social handles or customer personas.

Step 2

We convert them into targetable social audiences

Step 3

We upload the audiences into TopicDNA

Step 4

You push the audiences into your social campaigns

More effective campaigns

TopicDNA created custom audiences are

0 %
more effective

across key performance metrics

1 x
more efficient

across key cost metrics

*A/B tested with leading media agencies and brands globally

Who's using it?

“One of the most trusted and outstanding NextTECHnow partners. They have repeatedly demonstrated their impressive and effective tech capabilities."
Devora Mateeva
Devora Mateeva
Manager, NextTECHnow, Publicis Media
"It’s been great to see TopicDNA's growth, working with incredible companies across a number of different verticals. Their platform is incredibly powerful and should be a no-brainer for all social-led campaigns."
Chris Anandan
Chris Anandan
Director, MediaCom BLINK
"We are super impressed by TopicDNA. Their ability to mine for audience adjacencies and affinities at an individual level can be the layer of insight that makes the difference to overall engagement with your audience."
Rebecca Sykes
Rebecca Sykes
CEO, MoFilm
"The TopicDNA team have showcased incredible expertise and enthusiasm to resolve agency/client challenges, which has made them well known across the NTN Network – a true pleasure to work with!”
Jim Kite
Jim Kite
Global Head, NextTECHnow, Publicis Media
"TopicDNA is really useful in pulling out additional audience insights that you cannot get from TGI, giving us a differentiated advantage from other agencies."
Mabel Chan
Mabel Chan
Senior Planning Executive, Spark Foundry

How much does it cost?

Our pricing model is simple.

Supercharge your social campaigns with a small % of your total monthly ad spend.